Author Archives: Dorothy Dalton

Remote networking 2

Remote networking tips to thrive and survive COVID19

One of the biggest challenges of the “now normal” is navigating the divide between doing things in person and figuring out a way to do them remotely with the same degree of success. It’s important now to find remote networking workarounds to compensate for the current restrictions, especially around relationship building. This is true whether as an employee, a jobs seeker or a business owner.

The alternative is to stagnate and get left behind. It’s important to COVID proof your career and  personal brand in an “officeless” workplace.

A cautious view is that this pandemic situation could go on for another year, with differing levels of restrictions across many geographies. There is no doubt I am experiencing this pandemic from a position of privilege. I have Wi-Fi and outside space. I am healthy and my business is not bankrupt. So far. I am grateful. As an extravert I am missing human contact. I was threatening to hug my postman back in May, so he now leaves my deliveries inside the door and signs them for me.

But this is how it’s going to be in the foreseeable future. Work and the workplace have changed – but have we?

Relationships are at the heart of career success. What can we do to build and cement relationships in the time of COVID when so many of us are isolated?

Remote networking tips

1. Embrace the reality

Many of us have been resistant thinking this will pass. It will but probably slowly.  A good start will be to hoist on board some of the remote networking tips to be fully effective and to make sure your relationships don’t suffer.

This involves:

📌 Learning the tech

Learning the complexities of some of the online platforms is a must whether Skype for Business, WebEx, Teams, Zoom or other. My Mum told me that Zoom meetings with her Church have been described as like a séance:

“Is anyone there?
“Can you hear me?”
“Raise your hand if you can see me”

Don’t be that person.

📌 Update all profiles

Make sure all your profiles have your name and a recent photo – something semi-professional is always a good idea. You could put your LinkedIn URL or website next to your name.

📌 Dress code

There is a big storm in the social media tea cup about dress code. Definitely, women should not be told to wear makeup and look sexy in online meetings unless men are. If I’m going to an online meeting, I prefer to dress reasonably professionally, otherwise someone might call the emergency services thinking I had COVID. But for me, it also makes a clear personal psychological demarcation between work and life. That is my choice.

If it’s a professional meeting I would recommend at least looking business casual. Others suggest that an online leadership presence is vital

Whatever you decide – clothes are a must.

If I’m paying for an event, I expect the hosts to be professional looking. I know. I’m weird like that.

📌 A quiet space is a nice option

Many of us had to adapt existing space and learn to work with partners or a home school in our kitchens. Not everyone has the possibility to create a home office with floor to ceiling bookshelves. We are all much more tolerant of interruptions from pets, kids, partners and delivery people. If at all possible try and have some dedicated quiet space if you can, however small. It’s not a big deal if you can’t, but it is a nice to have so you can relax.

Eight months in, as a minimum, at least know how to create a virtual background. We have all found the touch up your appearance button on Zoom right?

remote networking tips

2. Reach out

From the start of COVID I made a point of reaching out to three new people every day. Now I meet people either in larger events, at smaller online focus meetings or individually.

📌 Large events

Many of the big conferences are switching online. In the beginning they were not great as companies coped with a rapid transition, but I can see the levels of sophistication are increasing. It’s still a super way to connect with new people, especially if you integrate a few of these remote networking tips. In a large event:

  • Connect with the organisers beforehand on LinkedIn. If you can, find out who else will be attending.
  • One of the things I enjoy as much about a large event as the main speakers or panellists, is the breakout rooms. This is where you can network with smaller groups. Ask delegates if you can connect with them afterwards, so it doesn’t look creepy. Send a personalized note mentioning the event, your interaction, and their contribution.
  • Many participants attend events to listen in only – maybe they can’t speak or are multi-tasking, so jot down the names of the participants, or take a screen shot or photo so you can follow up if you choose to.
  • Put your LinkedIn URL in the chat and invite people to connect with you.
  • Engage actively in the chat, not just with the speakers, but with other participants. Acknowledge someone if they have made a good point.

📌 Smaller groups

  •  Many people wait for someone else to take the initiative to connect or instigate an online meeting. We are all so busy. So why don’t you be the pro-active one? What is the worst thing that can happen? They can say no. Small group discussions can be helpful to gain a better understanding of a new topic as well as forging new relationships.
  •  Keep the session short and focused with an agenda, so everyone knows they are not going into an online vortex with no end in sight. I was invited to a three hour Zoom meeting the other day and almost had a panic attack

📌 One on one networking 1-1.

I now try to set up some 1-1 in person meetings which is hard as COVID restrictions become tougher and cafés and restaurants are closed in many areas. I now invite anyone who lives nearby and who wants to meet on-line to go for a “net-walk” instead. This is under correct socially distanced conditions, keeping 2 metres apart and wearing a mask. I am fortunate, that I have lots of green open space within easy access. This means I can exercise and meet new connections or catch up with old ones. The only downside is the weather!

Here’s a photo from last week’s “net-walking” excursion.


Remote networking tips

Otherwise it’s the Zoom coffee or cocktails both of which are better than not meeting anyone at all.

For corporate employees working remotely, Slack and Teams offer random matching. This allows remote workers to replace chance water cooler encounters with short one-to-one meetings with people they may not know. Ask your organisation to sign up for that add on.

New times, new methods

New circumstances call for new thinking. Rethinking the way, we build and cement relations under new and challenging circumstances is going to be an important part of the way we cope and may be the only way we survive this crisis.

This too will pass, so it’s key to prepare the way for a return to the workplace.

Do you need to COVID proof your career? Get in touch NOW

hiring bias

7 hiring biases we have to manage Post COVID19

Our recruitment systems are riddled with hiring biases

They always have been. But we need to manage them more urgently than ever post COVID19.

If anyone had said on January 1, 2020, that within four months most of those who could, would be working from home, would you have believed them? If they went on to say we would have no open shops, cinemas, public sports, events, concerts, restaurants or conference centres – how would that have sounded?  That we couldn’t touch each other and would have to stand 1.5m apart. Surreal? Dystopian?  Could we have anticipated there would be millions unemployed facing a global depression?

We can’t solve new problems with old mindsets and solutions. I see every day people clinging onto the old way of doing things, when it’s clear that we have to totally disrupt our approach. Never has this been more apparent than in the recruitment process, when hiring biases, which were always out of place, stand out like nuns in a whore house, as the saying goes.

Which hiring biases do we need to manage now?

This is of course on top of the other embedded biases. These additional biases are so self-evident that we almost accept them as being OK. Career coaches openly offer work-arounds to manage them. But this places the stress on the job seeker and not on the systems they are forced to use and people who they interact with.

In times of mass unemployment and economic and social upheaval these biases, cut top talent from consideration. It started out as a joke but has more than a grain of truth. Many organisational changes have been brought about by COVID19.  Remote working, digital, flex, results focused cultures. Maybe the pandemic will help us examine our biases.

1. Unemployment bias

I have written about unemployment bias before and the extraordinary way people are being encouraged and coached to disguise the fact that they have lost their jobs, or their company has folded. Job seekers displaying the green LinkedIn circle or showing the #ONO hashtag  are being publicly shamed as being “desperate,” as if they didn’t have enough to deal with. This bias is very prevalent in the US, but less so in other areas and can be misleading for non-American job seekers. Ideally it shouldn’t happen, but at least we need to see more nuanced advice around this.

2. Continuous employment bias

It is highly likely that job seekers will have gaps in their employment history in 2020. This does not mean they are work-shy, but they have been impacted by COVID19. Instead of penalizing them, ask what went on for them. I have found it incredible the challenges people have overcome.

3. Non-linear career bias

Some job seekers are taking any job to support themselves or their families. If someone has taken a lower level role as an interim measure, don’t hold that against them. Rather see it as an indication of work ethic and integrity.  Holding out for your “dream job” is a luxury now that many can’t afford.

4. Non-related experience bias

We also frequently penalise job seekers for having non-related experience in their previous role. In today’s climate this is going to be a more common occurrence.  It’s important to factor circumstances in.

5. Job-hopper bias

If a candidate has multiple jobs in quick succession, this isn’t a sign of being unreliable or feckless. This is how our economies are right now.

6. Goal bias

Our cultures like goals of all kinds. We admire people who achieve their goals, especially in record time. We consider anyone without goals to be unfocused or even sloppy. But never has  the interview question “where do you see yourself in five years time?” been more redundant and inappropriate. Do interviewers think people have crystal balls?

That question needs serious reframing, almost to a coaching question around ideal life or “what do you hope for?” Nine months they were making plans for their futures. Now they can’t leave the house without taking health and safety precautions or even plan a vacation.

The geo-political situations in some areas look like potential scenes from a doomsday movie. It is hard for many to think long-term right now.

7. Happy and confident bias

There is no doubt that the interview process favours certain characteristics. Positive mental attitude, confidence and extraversion are at the top of the list. Today, it is totally OK for any candidate to express uncertainty or concern and to show signs of reflection. Individuals are losing their jobs, or worse family members.

This doesn’t mean that they don’t have the competencies to do a job. Don’t forget that over-confidence has been blamed for some of the worst crises in history. It’s time for measured and managed realism. Interviewers should be looking for it.

Find your humanity

We have always needed to reframe and mange our hiring biases and COVID19 has accelerated that need. Instead interviewers should show empathy and find out what is going on for candidates.

When people talk about bringing humanity to the workplace post pandemic, the hiring process is a good place to start.

If your organisation needs to review your hiring process –  get in touch NOW.



office-less workplace

Personal branding in an “office-less” workplace

Navigating office politics and making sure you are visible for the right reasons, to the right people has always been a challenge.  But the difficulties have been heightened as we are all working remotely more and travel and meeting restrictions are in force. The notion of intrapreneurship has shifted in the office-less workplace. It is becoming more difficult to make key players aware of our very existence, not just the value of our contribution.

Not a new issue

Raising visibility from afar is not a new issue. It’s a problem that has plagued individuals in a range of situations.  in 2012 The Economist “Working from home: out of sight out of mind,” highlighted the negative impact that a flexible work place culture can have on some individual employee’s promotion prospects, if they are home-based. We also know that expats on overseas assignments removed from the power centre of HQ, or employees in regional offices have also felt “faceless” at different times. Non-P & L  support functions who are treated in some organisations as second class citizens also complain. Being physically present in an office doesn’t always mean you are more visible. But it certainly helps. In a time of remote working in an office-less age for all, those who were close to the centre of the action and power, are also starting to feel removed.

Personal branding and remote working

Personal branding in a time of remote working has taken on a new dimension. Navigating office politics when you are physically in an office can be challenging but still easier. There you can have casual but significant encounters with bosses and colleagues. You can read body language and sub-text at a physical meeting and  knock on someone’s door with quick questions.  It was possible to arrange coffees and lunches and turn up to meetings early, which is when the real networking takes place. With 46% of employees saying they want to work remotely, this disruption to traditional working patterns is likely to be a more permanent feature.

How do you manage your personal brand in an office-less workplace?

1. Intentional communication

It means making a specific effort to communicate with the people who are necessary to your career and networking strategy. This btw means you have to actually one. You should understand their communication preferences and check in with them systematically in a way that they will hear and listen to you. Some people prefer Slack and What’s App. Others email. Voice messaging is also an option.  Remember that online messaging has a 57% chance of mis-communication.  You can also schedule an old-school voice call.

The random encounter is less likely to happen now if you are permanently working from home. So all communication has to be intentional, short and focused. Some channels do have the option to set up random meetings (Slack and Teams.) You can ask your organisation to set that up.

2. Be accessible yourself

One element that engenders trust is availability and responsiveness to queries and issues. This is a fine line to navigate as for many employees it means their work/life boundaries have become blurred. Finding a balance that works for you or blocking off time and publicising that for ad hoc calls or open door online queries is also a good solution.

3. Give credit

By leading the way in giving credit you contribute to a culture of recognition. Acknowledge the contribution of others. When something good happens express gratitude, a small but significant action which highlights the role of others, makes bystanders feel great and also adds to your own political capital.

4. Zoom in – not out

The relentless schedule of Zoom or other online meetings is proving to be a curse in the office-less workplace. How do you make your presence felt in big meetings felt when your colleagues are logging in from their kitchens and guest bedrooms. If they are that lucky. Much has been written about getting the tech right for a virtual presence, camera position, audio and getting the background right. All of that is a given. You should be on top of that by now.

But because virtual interaction is a permanent feature of our lives, there are some key tips which we need to focus on.

  • Appearance: This isn’t about women looking sexy, but we are 6 months in to this situation it’s important to look together and dare I say it professional. I have also noticed a proliferation of baseball caps on the men as if millions have taken up the sport. I have one question. Why? Time to lose them I would say, especially if you live in Pontypool or Pauillac and there’s probably not a baseball diamond within a 50k radius .
  • Use your camera: Be physically visible just as you would in a real meeting. If there are extenuating circumstances, see the next point. But know if people can’t see you it is a disadvantage. If your organisation has a no camera rule because of pressure on the network, set up smaller, separate meetings which can be held to camera. Out of sight can be out of mind.

office-less workplace

  • Fill out your profile: so your full name appears and if necessary a business picture avatar so people can see your face on your place holder and when you chat or pose questions .
  • Body language:  Restrict hand movements and other little habits such playing with hair, beards and jewellery. They are distracting and look a bit manic. Many men have grown beards in lock down and have developed visible self-soothing habits, which once again seem exaggerated on screen.
  • Use the hand up tool: so you can indicate  a desire to make a contribution
  • Engage in the chat box : to make a comment, recognise or thank a colleague
  • Ask questions in the question box:  when you want to pose a thoughtful question

5. Online networking

Now is a key time to also step up your online networking efforts outside your organisation. Reach out to people on LinkedIn, attend online workshops and conferences and follow-up in the usual way. Working from home doesn’t mean that networking efforts should stop. Engage with connections on social media platforms, offer to be on online panels or contribute to posts and blogs, and try to extend your reach.

Easing of protocols

When safety protocols are finally relaxed, prepare a strategy for engaging with colleagues and network contacts in line with your priorities. If you have the opportunity to physically attend meetings in a safe way, it would be a good idea to let your bosses and team know that you are open to seizing that chance. You don’t want anyone to exclude you based on unqualified assumptions about wanting to stay at home. This is a bias that women are already experiencing.

Women you certainly don’t want your male colleagues to be physically in the office and for you to be off the radar. It seems that more men are returning to offices than women.  If necessary you will need to have a constructive conversation with your partner. If you are a single parent and day care facilities are not open in your area, try to find if you can a solution, even if it’s only for one visit.

The point is, when the office-less workplace is replaced by the next normal,  whatever that might turn out to be, probably some sort of hybrid arrangement, you will be ready and equipped to handle both scenarios.

Need help with your personal branding in an office-les workplace get in touch NOW








Post pandemic recruitment trends

Post pandemic recruitment trends

We are in the middle of a tumultuous convergence of three crises: health, economic and social justice. In some areas we need to layer on political upheaval. And we are not talking emerging markets here.

The “Coronacoaster” as it has been named, is creating upheaval and uncertainty in most markets. Some have been decimated. Many organisations started 2020 in a candidate driven market and in less than six months face a global depression. Any talent acquisition planning, when it existed, has been turned on its head. Almost all organisations are evaluating their headcount, even those that are profitable.

Without a crystal ball, it’s impossible to make precise predictions, these are some observations.

Who is ahead of the game?

1. Know your data

With hundreds of millions of jobs are at risk globally and many organisations applying remote working policies, the hiring landscape has changed. Industries in some sectors are shedding headcount (retail, hospitality, airlines, tourism oil and gas) but others are hiring, but for different roles. In some geographies lock down restrictions are even being re-applied as a second wave of the virus hits. Victoria, Australia, has just declared a state of emergency with a new strict lockdown of 6 weeks.

In some ways the pandemic has accelerated trends that were already bubbling under the surface. With a current over-supply of open candidates, organisations should be able to have their pick of top talent, yet many have laid off in-house recruitment teams. Now is the time to be using inhouse skills to map out talent needs for the next maybe three years and creating a meaningful talent plan.  A three year plan is almost long term now. The immediate challenge will be coping with the high volume and sourcing the right type of talent. Pre – COVID19 time was lost attracting talent with some companies reporting being “ghosted” by sought after candidates.    

Businesses that have data and can tie their people strategy into commercial projections, will have an advantage. Being able to link those numbers to skill set shortage forecasts  (or even over- supply) succession plans and upskilling initiatives, will give those companies a critical market edge.   

2. Ongoing focus on the pipeline

During downturns, job seekers are traditionally more conservative and less likely to want to move in case they encounter a “last in first out policy” in their new company. Many businesses only source talent against an open role, so Talent Acquisition teams that have always focused on building up a talent pipeline, rather than simply filling specific openings, will be ahead of the game. For those companies with budget, which are savvy enough, this is the time to make contact with candidates who weren’t open in 2019, to fill that talent funnel. This could be the right moment to develop relationships with previously hard to find talent  Women in tech functions comes immediately to mind.

3. Relationship with Talent Development

Organisations looking at headcount reductions, may also have hiring needs in specific functions. It seems contradictory, but it is frequently the case. They should be looking at inhouse upskilling where TA works closely with L & D to assess who they can retrain. The need to de-silo talent acquisition and talent development is vital. The candidates or employees who are life long learners, able to navigate uncertainty, show flexibility and adapt to new realities are the ones to look for. You need systems in place to identify who they are in your company or pipeline, and assess their strengths. You should be looking for people who can find their way through the fog of ambiguity and not get lost in it.

4. Managing unconscious bias

Companies should always train everyone in the hiring process to manage their biases, with systems in place to support that initiative. You would be surprised how many don’t. We have to factor in a couple of old biases creeping to the top of the list in this new environment. A major one to watch is “unemployment bias” or devaluing those who are unemployed over passive candidates. Another one is attitudes to remote working. Many candidates for different reasons may need to work remotely while the virus is not under control. Organisations which have a tendency towards a presence culture should be mindful of exhibiting a bias against this demographic. You could rule out a high number of competent candidates.

5. Employee or gig worker?

This is going to impact organisations significantly as they try to stay agile and avoid high fixed payroll costs. Agility brings certain advantages, but requires a different type of thinking. Many inhouse TA specialists are not skilled or trained to assess contract workers and identify key competences gained in ways other than a linear corporate career. It raises questions as to who is responsible for skill development and who owns the hiring process. In many organisations contract workers are treated as vendors and are part of the procurement process. This will mean that a key part of the workforce  will no longer come under the remit of talent management and be more of business operations function. Is that what your organisation wants?

6. Employer brand matters

Candidates will be looking at the way companies responded to COVID19 and the subsequent lock down. Interestingly, according to a study by Gallup, in May 2020, employee engagement globally picked up during the pandemic, when employee wellness became a focal point. With health and safety as key drivers, employees are generally more satisfied with their employers than before the pandemic. This is despite remote working and being anxious about job security. It’s important to maintain that message in all internal and external communications.

Candidates are smart and can suss out situations where organisations were not transparent. They know when companies protected executive packages and treated lower level employees badly. Job seekers see right through the token 30% salary cut on a pay cheque of $60 million. Transparent communication is critical.

7. Analysts and market intelligence

In these times of uncertainty companies will rely more than ever those who can analyse data, spot trends and make reasonably reliable projections, or as accurate as anyone can. This allow will allow you  to mitigate payroll risk,  buy in outsourced services or engage contractors. Companies that had a crisis team and strategy in place, have been able to manage the pandemic better than those organisations that didn’t. They are probably in a better position to  anticipate any of the post pandemic recruitment trends

Organisations need to put creating a coherent and well thought out people strategy at the top of their agenda to weather the inevitable post pandemic storm.

But will that happen?

If you need support strengthening your talent pipeline  – get in touch now!


60 second video CV

Tips for your 60 second video CV

Last week I received nine and a half versions of a 60 second video CV. Why the half? One just simply failed to launch after about 30 seconds. They were set in bathrooms, bedrooms, in cars, on sofas and on bicycle trails. One looked and sounded like a ransom demand. Another like an emergency services call as the person appeared to be in cardiac arrest after a jog.

I was never a fan of video CVs basically because most of them, in the early days, were toe curlingly terrible. Then Amélie Alleman  Founder of Betuned a video recruitment service here in Brussels convinced me to have a well publicised change of heart  She showed me how a professionally crafted 60 second video CV can make a really great impact…. when it is well done.

Uptick the 60 second video CV

Since the global pandemic there has been an uptick in individuals sending out video CVs or video introductions or just plain old videos, of varying degrees of quality. In the very beginning I think everyone was prepared to cut the sender some slack and we all gave encouraging and solid feedback for a “good first effort.” I have done that myself with sincere and genuine intention. I did exactly that with recent graduate job seeker Owen Butcher’s  first Video CV.

But with numbers increasing the quality will need to go up. I wanted to give constructive feedback.

It’s all about the tech

Today, most people have the technology and smart phones are so sophisticated that a video CV can be easily used to create one. You don’t require super-advanced tech skills to produce a reasonable result. You only need a good smart phone, a quiet and well-lit room and you are good to go. In all of these things Amazon is your friend and a stand for making videos on a smart phone, with a remote and even a light are now relatively inexpensive.

The recommended length for a video CV is 50-60 seconds maximum as a supplement to a regular resume when even naysayers like myself can be persuaded to watch for that long. They can also be posted on Instagram. If someone suggests longer don’t listen. You will lose people like me who get dozens. Confidence without skill in this case is not enough and cute will no longer cut it.


There are some advantages if they don’t become cliché’d. They help you:

  • Stand out from the crowd – video CVs are definitely more common, but they are still not the norm by any means.
  • Showcase your personality – if you have a relaxed confident and engaging personality this is a good way to demonstrate it. If you don’t it can work against you.
  • Focus on specific skills – for roles that require communication skills or digital smarts this is an ideal medium.


  • You stand out but not in a good way – If you feel uncomfortable in front of a camera or don’t have or don’t acquire the necessary skills, it can become a career mistake not a triumph.
  • Give the wrong impression – you may give the wrong, incomplete or misleading information about yourself.
  • You read your script – if your eyes are darting off camera to check your script, you could come over as looking shifty and untrustworthy or simply that you don’t know yourself that well.
  • Distract and detract from your regular CV – if it’s not produced to the right standard, this may lead to the reject pile.

Tips to create strong video CV

1. Research the recipient

When deciding whether to use a 60 second video CV factor in the recipient and  the reason you are sending the video. You may find you will need multiple versions depending on the contact person and the reason for sending the video in the first place. It might be for a specific role or a teaser for the company you hope to join. Research the culture of the organisation to help you decide how your efforts may be received. You would not send the same video CV to me, as you would a peer or a hip 30-something.

One of the opening lines from last week was “Hey mate...” and the sender was filmed with outstretched arm recording a selfie-video, dripping with sweat, coming in from a jog. I don’t know if I got it by mistake. You probably need one for each demographic you are targeting.

2. Compelling, succinct message

This has to be about you and you message in line with the way you think the person can help you. This means creating a compelling UVP (Unique Value Proposition) which has to be in your DNA so you can deliver it comfortably and convincingly to camera. Don’t read your script.  Write and learn your message so that you deliver it authentically and it reflects your personality. Adapt it for each recipient and each role.

3. Target the content

For a general video you can upload it under the media section on your LinkedIn profile, and keep it general and in line with your overall career goals. Mention your key hard skills and achievements in your last role before lockdown. Unless you have been a first-line responder or you want to become a teacher or child minder, your lockdown activities will be of less interest. I would advise not taking up valuable seconds referencing those. Many of us have Mari Condo’d our closets and alphabetised our herbs and spices. We have all been resilient and refrained from killing anyone. Well.. most of us.

4. Structure the content

The rule of three works well in this context. Structure your video into identifiable sections. A beginning middle and end always works well.

  • an intro with your UVP
  • why me? Three good, brief reasons to engage with you
  • a call to action with your contact details.

If you have the skills you may want to consider captioning, especially for your mobile number, email and maybe your LinkedIn profile url. No one, will ever write the details down from a  verbal delivery. Research has shown that it can take less than half a minute to linguistically profile a speaker, and make snap decisions around their  socio-economic class, ethnic origin, and even their educational  backgrounds. It also helps if you have a strong regional accent  – or you are recovering from a jog.

5. Look the part

Generally as for any interview to camera you should be well-groomed and dressed appropriately for the organisation you are hoping to impress. If it’s a generic video CV, select something from your wardrobe that will bridge the gap between formal and informal. At a time when women are being told to dress “sexier online” (yep really) business presentable is totally fine. Guys please wear a shirt and lose the beanie, hoodie or base ball cap… unless you want to join a base ball team. In which case I would be no help to you whatsoever.

6. Select a good location

Choose the location for your video to ensure that you have a quiet, light space to film in, free from clutter and any other background distractions. Not your bed, bathroom or bike. (Really.)  Make sure your face is centred, well-lit and the audio reproduction is good. It’s a video CV, not a hostage situation. Once again an external mic could be helpful. If it’s muffled or inconsistent you will be sure to lose people like me. The biggest mistake is on camera position. No one wants to see up your nose.

7. Master the tech

This is something where older candidates may want to pay some attention to master editing software such Unfold, Canva or Over. Be brutal with editing and seek feedback from colleagues or friends. Fumbling around starting and ending don’t look great and takes up important seconds.

8. Upload on-line

Once your masterpiece is complete you can upload to You Tube or Vimeo on private settings or LinkedIn, and send the links to potential contacts or simply diffuse via social media. Use it in your email signature so that it goes out with every mail you send.

As more and more job seekers are going to use this device to grab attention, the ante is going up. Your effort will need to be top of the range.

If you need help with your job search  – get in touch now!  



unemployment bias

Time to call out unemployment bias

A hot topic in the career sector is whether job seekers should declare on LinkedIn via a hashtag system or a green circle offered by LinkedIn, that they are #ONO (Open for New Opportunities) or saying they are “Open to Work.”  A significant number of people suggest this is a “sign of desperation” and are discouraging candidates from taking advantage of it.

These arguments are rooted in unemployment bias, or hiring bias as it is called in the US. This is the stigma of being unemployed. Like any other biases, this is essentially a recruiter and hiring manager bias found in some recruitment processes, which needs to be managed.

It’s absolutely not OK.

Passive candidates

I find the idea of recruiters having a preference for passive candidates (those already in a job)  to be more of a US thing than European. Over here, unemployment bias shifted quite a lot (although not totally) in 2009 after the financial crisis. We are perhaps more used to and accepting of career gaps especially to avoid burnout and it’s becoming more common place for people to take a break.

I also think that if recruiters are not bias conscious and will not consider someone because they lost their job as a result of CV19 – they shouldn’t be recruiters. It has no correlation to competence.

Dominic Joyce, Lead Recruiter at Alexander Mann Solutions took a more robust approach and on one LinkedIn discussion called it “poppycock,” Brit-speak for nonsense. “when I recruit I look at the CV of the person not their situation. The world isn’t in a great place right now, from a health and financial perspective, the last thing we need is telling people that they’re coming across desperate because they’re trying to do all they can to try and secure themselves a job. Open to new opportunities does NOT scream desperation…”

Hard to hide

Studies from the W.E.F confirms what we already know. The global employment outlook is not positive. Input from the United Nations International Labour Organization projects 1.6 billion informal economy workers could suffer “massive damage” to their livelihoods. In the second quarter of 2020, COVID-19 may cost the equivalent of 305 million full-time jobs.

In a global pandemic when whole sectors have been wiped out or badly impacted (travel, aviation, hospitality, events, retail, leisure and fitness, personal healthcare, beauty, education) and companies have gone into liquidation, it will be impossible for job seekers to pretend they are employed. So why put them under that pressure and make them feel even worse than they do already?

Deep seated bias

Job loss from the pandemic has hit women the hardest. They already struggle with all kinds of other biases in the hiring process without having to contend with unemployment bias as well. If It also begs the question if recruiters openly announce their tendency towards unemployment bias, what other biases do they hold that they are less open about?

Analiese Brown VP, Talent & Culture @CampMinder who I have quoted before for a wise and inclusive approach comments: “Recruiters should realize that there are many outstanding candidates who are unemployed through no fault of their own and treat those candidates with compassion and respect instead of passing judgment. The burden is on the recruiter to recognize the structural factors contributing to the high unemployment rate, correct their biases against people who happen to be unemployed, and leverage the unprecedented number of available candidates in the market to bring great talent into their organizations. This approach is a win for all parties.”

Here’s how to activate the feature.

Role of LinkedIn

There are a number of other elements. Pundits suggest that job seekers should flag up to recruiters on LinkedIn via an adjustment to their settings, that they are open for contact. Thus far, they have tended  to be US based, but many European job seekers are influenced by them.

However, many recruiters don’t subscribe to LinkedIn Recruiter, as Katrina Collier, author of The Robot-Proof Recruiter and passionate advocate for treating people better in the recruitment process, points out. They won’t have access to that information anyway. Other hiring managers are simply putting ads in their streams, another way of by passing LinkedIn Recruiter.

Hash tags are searchable

Those without subscriptions will run Boolean strings, including #ONO or equivalent, through regular LinkedIn using the “People” tab. A hashtag makes it easier for hiring managers and recruiters to find candidates. The fact that LinkedIn is laying off over 900 people because of in part reduced sales across its platforms, one of them being LinkedIn Recruiter subscriptions, supports that theory.

30% of roles are found via network connections and referrals. Hashtag use is a one way of letting your wider network know that you are open for work. Finally, being open for work means that a candidate can start immediately.

Data from LinkedIn suggests that profiles with a green banner get twice as many InMails from recruiters than those profiles without.

Negative Psychological impact

Daniel Naghy, in Talent Acquisition in Barcelona directly pushes back against the notion of unemployment bias on LinkedIn “I have  a different perspective actually. Why do you demonize the phrase “being unemployed”? Of course many of us are and some of us are also desperate. Millions have been affected by the pandemic and some actually struggle to make ends meet. Should we all hide behind our ego and say everything is ok? I value authenticity and honesty when it comes to candidates.”

As a coach I understand the impact of pretence on someone and the need to validate a person’s experience. It doesn’t mean agreeing with their subjective experience but accepting and acknowledging their reality. This could be feelings of grief, confusion, anxiety and anger which are normal. We have all read about COVID Brain and how the world is experiencing a spike in mental health issues.

Stigmatising unemployment adds to the trauma. Two words. STOP NOW!

Keep it real

However, we should all be resisting the urge to encourage people to pretend that everything is fine, when it isn’t. If job seekers are catastrophising their circumstances, then any coach will help them reframe that experience and put it into context. This doesn’t mean homing in on the negative, or not creating a focused career strategy in the usual way. Being open that you are looking for a job is not a sign of desperation. When I see a green circle on a profile in my network and a job opportunity in my stream, I do what I can to connect them.

This is another reason why unqualified career “coaches” do damage. They do not have the skills or experience to know what they don’t know.

Check the pedigree of the advice

For me, being able to say that that you are #ONO (or any other hashtag) takes courage, resilience and authenticity. We should be admiring those characteristics, not discouraging them. It is also a good way for organisations to demonstrate that they run an inclusive hiring process. promoting their employer brand in a positive way and highlighting their workplace culture. It’s time for CHROs to deal with any hiring or employment bias embedded within their recruitment processes rather than for job seekers to find fake work-arounds.

For job seekers – look at the data and avoid the FauxPro or Dimfluencer take.

If your organisation looks for bias conscious recruitment processes and wants candidates treated with integrity get in touch NOW 



Covid19 Collective Trauma

Covid19 Collective Trauma

There is no doubt we are all part of a Covid19 collective trauma even though we all have different experiences of this crisis. Some are actually positive. Introverts love it and people who wanted to WFH actually want it to go on for ever.  But for many, the impact has been negative ranging from discombobulating at best, to traumatic at worst. Some are so severely impacted they feel they are exhibiting symptoms of PTSD.

My own experience

I noticed it in myself a few weeks ago, after 12 weeks into lock down. A slowing down, a lack of usual energy, not understanding something first time and an erratic sleeping pattern. I thought it was just me. Shortly after, I attended an online meeting where some action points were agreed which were confirmed in writing. The response a few days later from all those present was as if the meeting had never taken place. I wondered what was going on because it was so crazy making.

Problems of privilege

Participants in webinars and clients say that they need support to cope with the isolation and fatigue of working from home. Then they felt guilty because they recognise these as very first world problems of privilege. Most were not front-line workers facing the direct traumas of the pandemic putting themselves at risk every day.

A significant portion had not lost their jobs and been laid off via a group Zoom call. They had not been personally sick and feared for their lives and dealt with rehabilitation periods lasting weeks. They had not lost loved ones saying goodbye over an iPad or being able to hold a funeral. Most have not seen family for months (myself included.)

Some describe themselves as feeling disorientated and dazed. Others miss many elements of working physically in-person with their team. Groups miss random in person meetings, brain storming, meetings, lunches with colleagues, after work drinks, the reactions of their colleagues, the jokes and ribbing. Even the challenges and disagreements. They miss connection and connectedness.

Communal struggle

We are all struggling to deal with the uncertainty of not knowing what’s next.  We understand that the rules have changed, but feel ill-equipped to deal with the situation. Mainly we feel a lack of control with no end in sight. It’s the place between what used to be and what will be, It’s a bit like Linus’ blanket – the place in between, the intersection of waiting and not knowing.


Covid19 Collective Trauma

Even the most senior are not sure if their plans will work. I have never heard so many leaders say openly “None of us have dealt with something like this before. We’re working it out as we go along”

Actions for all

The most important thing for all of us is to:

  • talk openly about how we feel, but empathize with the situation of others. Everyone has something.
  • take concrete action to lobby for wellness and support programmes in our organisations
  • be supportive of others in our own sphere of influence
  • pay it forward and build our next normal

Being in between trapezes requires total confidence and trust in the catcher. This is part of the problem, because in some cases we don’t even know who our catcher is. But this COVID19 collective trauma crisis situation offers the opportunity for change. When we start to address the bigger picture, we have to take into account a diversity of needs and experiences and make sure we include those into our thinking, without slipping back to binary choices.

If your organisation need support for the next normal get in touch NOW. 

pandemic safety protocols

Reactions to pandemic safety protocols fuel problems for HR

People are slowly returning to work in different stages in various geographies. I have been very surprised to hear some of the experiences HR leaders are recounting around the implementation of pandemic safety protocols. This is not just an HR issue, but also a business and leadership issue. They are seeing a strong polarisation of reactions and different levels of either push-back or misapplication.

One of the areas of concern are the many potential outcomes from a business, legal and health perspective. Many are unknown. What will happen to an organisation if someone within the company falls ill with this deadly virus and infects their colleagues? Will the company have to go into quarantine again? Is there liability if it is caused by the negligence of an employee in the workplace and how can a company even know? This is all unchartered territory with no one having all the answers, let alone the right ones.

Collaboration vs individualism

Many safety precautions in our workplaces and wider cultures are based on understanding the problems and the consequences of not adhering to any safety protocols. Whether it’s wearing  seatbelts or protective clothing, not drinking and driving, putting kids in child seats in cars, everyone knows the reason behind the regulations and the consequences of not following them. People get sick, injured or die.

It requires a collaborative approach and everyone to follow the guidelines automatically, so those rules become embedded into workplace culture. It also involves a willingness to speak up when someone doesn’t pay attention and for everyone to be held to account with penalties for contravention.

Abuse of pandemic safety protocols

The different levels of response to pandemic safety protocols can vary from a belligerent position, passive aggression or inconsistent or incorrect implementation. These already starting to be a cause for concern for some HR leaders.

Tamara has started back to work with full social distancing protocols in place. Her organisation has gone out of its way to provide a duty of care. 20% of her department are in at one time. The flow of staff is carefully regulated with floors marking 1.5 metres with ubiquitous yellow tape. Desks are correctly spaced and Perspex screens separate employees as required. Hand sanitizer points have been installed and masks are required when moving around the office.

She has concerns about a colleague who she feels is not as vigilant in following the safety procedures both in the office and in his personal life. He shares stories about partying at “raves” in what are clearly not socially distanced conditions. She is concerned that he will be a vector. Her kindly reminders to him met an attitude. She is thinking of asking for a return to remote working to protect herself. When she flagged it up, her manager felt she doesn’t have the right to interfere with someone’s private life even though it may potentially impact his professional one.

Kane Frisby COO of DoveTail which produced The Ultimate Guide to Contact Tracing  believes that track and trace initiatives will be a key activity for HR leaders going forward and part of any HR help desk offering. We may see testing employees on a regular basis for COVID19 become part of an HR wellness programme or a Health and Safety initiative.

Has your organisation been impacted by COVID19? Check out the corporate coaching programmes to support your employees

Power playing and discrimination

The other factor that seems to be creeping in is power playing and bullying. Hugo told me how a senior manager made a joke about him being a “pussy” when he refused to shake his hand and elbow bumped instead. Hugo has a strong personality – but what if it was someone more easily intimidated?

Some employees feel reluctant to disclose details about their personal health or a situation within their family. This information has been private until now. It may mean that they have to work from home or look for a job compatible with social distancing. 

Joelle said “I work in sales and am diabetic. I don’t particularly want to broadcast that, because I have always managed the condition. Face-to-face meetings are fine if they are held under correct conditions. I prefer not to have to handle anyone who won’t follow the safety guidelines or have my refusal to attend in person meetings used as a reason to discriminate against me.”

Dr. Tanvi Guatam, Leadership Expert and Thought Leader and I discussed this in a virtual coffee.  It clearly has to be a leadership message and one that is followed through. She suggested the idea of a Social Distancing Officer someone who is responsible for the gentle, or not so gentle reminders to follow established procedures.

Accountability for behavioural change

It makes sense that organisations follow the same procedures as they would to promote any behavioural change. It could be around sexism, racism as well as health and safety. They have to: understand the problem and the consequences, know it when they see it and then they have to speak up and say something when there is a breach.

pandemic safety protocols

One HR manager suggested that employees should be required to sign a document with the pandemic safety protocols of the health authorities of their jurisdiction and attend an awareness training. Rather than relying on people to exercise common sense and do the right thing, it maybe necessary to allocate overall responsibility to someone who can oversee the situation and take steps to make sure that all safety measures are followed.

This is set against a background where some people are railing against the idea of a “cultural strategist” making them follow unnecessary rules.

Do comfort levels matter?

There are some people who genuinely believe the pandemic is connected to 5G. COVID19 and stupidity have something in common. There is no cure for either. Others think the virus is overblown and it should be about what people feel comfortable with and their beliefs around individual responsibility. One commentator said we need to get over COVID. Life is too short to play safe.”

The problem is that social distancing, mask wearing, and COVID-19 are not beliefs, but medical facts. It is true that different jurisdictions have given often confusing or conflicting advice on how to deal with the situation. The situation brings all sorts of potential legal issues and liabilities for organisations should an out break of COVID19 occur in their offices. What is clear is that this virus will be with us for a long time without a vaccine, if ever there will be one. Dealing with the misapplication or rejection of pandemic safety protocols either intentionally or otherwise, will be an ongoing challenge for organisations with a duty of care to employees.

Safe working environment

Analiese Brown VP HR at CampMinder commented on LinkedIn  that it is important not to do anything that is “wildly misaligned with current public health guidance and the ongoing (and, in many places, growing) risk. Though they may not have control over what employees do in their personal lives, employers should strive to create safe work environments, which includes setting expectations for continued social distancing for *everyone* on their teams, regardless of a particular individual’s comfort.” 

Need to support your HR wellness programme and training options around remote working? Get in touch NOW!


Continuous learning can no longer be a hobby

Continuous learning can no longer be a hobby

Will talent become an individual or enterprise asset in the next normal? One thing is certain: continuous learning can no longer be a hobby.

The discussion around who will be responsible for making sure that economies and companies have the right skills and talent for next normal is already cranking up. The pandemic has impacted our education systems and employers are laying people off and cutting budgets. This has accelerated the discussion on a deeper issue of whether talent is an individual or enterprise asset. This is followed closely by how do we make sure that individual and business needs are aligned in the post pandemic workplace?

Who is responsible for skill acquisition?

Opinions have always been split about who is ultimately responsible for individual skill development. Generally it seems to be based on cultural perspectives. Is it the individual who invests (a strong US approach I have observed) or the employer and/or government found in other geographies? The jury is out. But it could be the decision will be taken out of our hands in the next normal.

Pre-COVID19 many of us played around with learning something new in our spare time, mainly because we enjoyed it.  Sometimes we completed the course. Other times we didn’t. Today, continuous learning can no longer be a hobby, because it will be vital to our professional and economic survival.

The process of skill acquisition

The process of skill acquisition starts in our schools and universities. Any comments I might have on the education process itself would be about as convincing as Donald Trump sponsoring a #MeToo rally. So I won’t. I will just say that even before COVID19  we needed to refocus some complex questions around how effective our current educational curricula are to meet workplace needs. Is it even their role?

In a pandemic situation, it seems possible that remote learning programmes with a combo of distributed and classroom situations will become a feature of the way students learn going forward. That methodology once introduced may never change. This will involve looking at the infrastructure of schools and further education plus what and how we are teaching students. We will also need to and assess the skills of teachers to meet remote needs and then evaluating home schooling scenarios.

Parents know best? Not always

This concept assumes that non-school environments lend themselves to learning. This is not just about kids from less privileged backgrounds having reduced access to the internet or living space conducive to school work. It makes the assumption that parental influence is in the student’s best interests. Trust me it isn’t always. I’ve seen this in action personally dealing with helicopter parents

So let’s presuppose that students complete their formal education with some basic workplace skills that could be useful to organisations, what next?

Agility vs disposability

In the face of a global recession organisations are likely, post pandemic, to reduce the number of permanent employees and increase the number of contract and gig workers. This raises two questions:

  • How will organisations find the skills they need if skill acquisition is the responsibility of individuals with a self-managed career?
  • How will individuals know which skills to focus on? They will need to find a way to maintain their own relevance, employability and long-term economic viability.

Organisations will presumably need to hire for soft skills and then provide some sort of hard skill training to meet their own standards. Perhaps they may need go in the direction of the Dyson Institute which has started a university course to address the engineering skill gap. It is anticipated many traditional universities across the globe will face financial difficulties or even bankruptcy from the pandemic.

Personal development budgets

If increasingly skill acquisition becomes an individual responsibility, one thing is for sure continuous learning can no longer be a hobby going forward. We will all now need to allocate personal budgets for our ongoing professional education… for EVER. We certainly have to allocate far more than the 3% recommended by Brian Tracey. In many geographies professional development is considered a corporate responsibility. I have seen even senior executives on high six figure packages reluctant to fund their own career development. But the same people wouldn’t hesitate to drop a huge sum on a car, holiday or item of clothing. This will have to change.

Warren Buffett, one of the most successful businessmen in the world, said, “Investing in yourself is the best thing you can do. Anything that improves your own talents; nobody can tax it or take it away from you.”

This will also add an additional pressure to the lower paid.

Contract vs alliance

Heather E McGowan, future of work strategist, who I have referenced before, talks about learning and adapting in a world which is changing exponentially. She suggests that continuous learning is the new pension. It will certainly protect us and our revenue stream. It requires an open mind set and a willingness to experiment with anything new. We have to grasp that old school analogue type skills will not transfer to the digital world without additional work and training. The mantra of “that’s not the way we do things here” will have to go or those using it will go under.

Agility for an employer means disposability for the employee. Organisations will have to accept that they offer a temporary, but fixed term alliance not just a contract. Included in that understanding will be a commitment to upskill an employee before they move on. The upside would be their professional contribution for the duration of their working period. Businesses may also have to accept that agility means making sure employees can be re-hired to maintain their employer brand if they want to attract top talent. They will have to offer skill training which they know in advance they will eventually lose.

Skills for the next normal

The global pandemic has accelerated changes or conversations that were already in the pipeline. It will require mindset shifts in so many areas of education and skill development and how we assess and value those skills. Those shifts will be required by parents, educators, individuals and organisations alike.  Schools and organisations will have to restructure.  Recruiters will have to learn to recruit for soft skills and hiring for potential will become more than a Twitter meme.

Talent in the next normal may well be covered by the new mantra “Let them grow and let them go.

Looking to strengthen your talent pipeline. Get in touch.




Back to work challenges for HR post COVID19

Back to work challenges for HR post COVID19

Back to work challenges for HR post COVID19 are not just about high-level strategy creation. Leaders are realising that life and death can literally be around small behavioural changes.

The global pandemic will have a massive impact on our workplaces with enormous back to work challenges for HR post COVID19 in the re-opening of business. And for once HR is in its rightful place – in the centre of the decision making process.

A Paris based HR Director told me “At Board level we are talking about significant change management and disruption scenarios. In practice, it’s down to the implementation of small daily changes to the workplace and the way we behave and interact which are vital. They can literally make the difference between life and death.” 

We need to change how, where and the way we work. It’s also probably unlikely that we will all go back to the life we knew.

Short-term needs

CHROs are obviously looking at all the elements of the HR function including training for remote working, review of hiring needs, health and well-being of employees, headcount adjustments and employee engagement. But talking to clients outside the initial strategy setting at leadership level, there is one relationship which is taking on increased importance and that is the relationship between HR, IT and facilities management.

Until a vaccine is found, a second wave of infection is possible unless we all take extreme care. Although the numbers have been contested, history has shown a massive resurgence of the 1918 Spanish flu when people stopped being cautious. One HR business partner told me “HR has always worked with facilities management and the health and safety function, but at the moment the interaction is increasingly important. We have to get it right.”  Managing physical and social distancing in the workplace is now a top business priority.

Wellness and security

Every element of  the way we structure our workplaces has to be evaluated and adjusted. This involves re-examining:

  • infra-structure changes
  • accepted behaviours and the way we interact
  • workflow barriers

All of this is going to be on trial and error basis, because we really are in unchartered territory. The general consensus seems to be to start small and trial various options.

Emergency infra-structure changes

These are short-term reactive measures. In most geographies employees will return in a split work pattern involving between 10% to 30% of the workforce at any one time.

Organisations will need to review their remote working policies to understand who really needs to come into the office and who can continue to work from home. If possible it should be a choice and the first employees returning should be volunteers. Research suggests that this being obliged to work from home impacts productivity.

Currently, particularly for those who have been self- isolating, or have an underlying condition, returning to work will be a source of concern. One CEO told me that “when people volunteer they are more likely to be objective and constructive in their comments than if they are anxious.”

Some organisations are only bringing in part of each function, so in the event of infection there is always back up form those still working remotely.

Practical measures to meet social distancing requirements

1. Pre-return

  • Deep cleaning of office space prior to return.
  • Car park spaces should be widened or alternated to allow 1.5m distance.
  • Install sanitizer dispensers at frequent points in the building.
  • Clear demarcation of space between desks with indicated movement flow around the office.
  • Work stations will be allocated to individuals. No more hot desking.
  • Provision of masks and gloves. Some companies are switching the content of their vending machines and dropping the crisps and cookies and replacing the compartments with PPE .
  • Physical distancing in meetings. Removal of chairs from meeting rooms.
  • Guidelines around number of people allowed in lifts and meeting areas at any one  time. Taped markings and standing circles.
  • Glass or Perspex protection on reception desks and work stations next to thoroughfares to create a COVID19 safe environment.
  • Tape to delineate physical distancing space in bathrooms. Taped off hand basins.
  • Disconnecting coffee machines and water coolers.
  • Recycling bins for plastic waste.
  • Public hygiene reminder posters and “nudges.”
  • Regular and open communication via “workstreams” or designated communication channels.

2. Return

  • Staggered start so everyone doesn’t arrive at the same time.
  • Organisations split into teams of “on and off” or “in and out” weeks.
  • Transport support. Those travelling on public transport will be a higher risk. Some companies are providing taxi vouchers or a private bus service from a collection point. Others are only allowing employees who have their own transport to return to the office.
  • Employers may ask staff to wear gloves and masks, which is not comfortable.
  • Temperature checks on entry to the office.
  • Visible increase in cleaning presence. Regular disinfecting of door handles, stair rails and communal areas. Most companies have an out-sourced daily cleaning service when the office is closed. Now many are going back to hiring the old-school in-house clearer for this specific function.
  • Provide lunch boxes with a daily online ordering system.
  • Employees to provide their own drinks.

3.To be considered

  • Potential testing of employees. This is a very sensitive area which is still being tested in Asia.
  • Monitoring of air quality. 
  • Moving office workers to shifts: Week 1 and Week 2.


How leaders communicate these new protocols will be key and enforcing them will require sensitivity and empathy. The most common message is that all employees want consistent and regular communication from their leaders. One of the most noticeable changes is senior managers being willing to say “We are all learning as we go along. None of us know what will work and what won’t.”  

I asked my HR Director contact which topic came up most in these back to work challenges for HR post COVID19.  She said “One thing. Yellow marking tape.”  

Get in touch if you need support on training remote teams. Hint: it’s not about the tech!