Category Archives: LinkedIn

7 downsides of DIY recruitment via LinkedIn

DIY recruitment is short sighted and lazy Two people apparently join LinkedIn every second  of every day. This platform and others like it have changed forever the way organisations identify and recruit talent. Some aspects are improvements. Others are not. These platforms should potentially reduce the need for external recruiters and change the way they are managed by corporations.  Historically the…

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Debunking 4 online professional profiles myths

Much is written about professional profiles by many “experts” that frightens the life out of the average job seeker, or even passive candidate who simply want to have a strong online presence. The list of dos and don’ts is never-ending, with the net result that many are totally confused. I’m actually confused. There are many so-called pearls of wisdom written about…

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LinkedIn endorsements – why I’ve done an about turn

When LinkedIn rolled out their skill endorsement programme my immediate reaction was not positive. My inner voice said “Tacky, superficial, transactional. Tapping into the worst aspects of social media interaction and white noise, akin to Facebook “likes” and Twitter Follow Fridays.  There was no way to quantify the scope or quality of any endorsement and it all seemed like a…

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Could LinkedIn get you fired?

In many areas it is now playing catch up, but nowhere is this more self-evident than in the area of employee engagement in the social media arena.

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Career changers: 30 minute daily strategy

For anyone embarking on a job search related to career change and developing a personal brand for the first time, I outline the steps and possibilities involved. As I do so I am always aware of one thing. Their faces turning ashen as they mentally try to calculate how much time this is going to take out of their already busy day. There is a reason it’s called net “working ” ( not net “vacationing” ). It is indeed a lot of work, takes time and much of it is new.

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Personal Branding Conflict: Who Owns Your Online Contacts

 A problem waiting to happen. Personal Branding  as a career management tool for all employees and job seekers has been strongly encouraged since Tom Peters urged us all to become our own Chief Marketing Officers.  Today,  many employees network strategically in both their personal and professional lives to create an effective career strategy and now have strong personal brands. But could it be…

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I “link” therefore I exist! Modern connectivity

Drowning in the Google pool and sinking into oblivion  Modern connectivity There was a time probably no more than 5 years ago, when I could do my job very effectively by going into my contact data base and simply picking up the phone. Those days are gone. In 2008, as world markets crashed taking many…

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Criteria for a strategic network

Although not an open networker, I am a strategic one and I have over time become an advocate of the theory that there is strength in a weak network. I don’t connct with just anyone and everyone, but I don’t mind if I don’t know the individual personally. That particular connection may not be directly helpful, but perhaps will be connected to someone who might be. Being naturally curious I am always open to meeting new people.

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Job search: Are you missing in action?

Getting on the job search radar! I have spent the past week with two different women, of two different ages. Their backgrounds could not be further apart. One is a young graduate, seeking entry-level employment, the other a woman in her 40s, with extensive supply chain and procurement experience, as well as an MBA. She…

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passive candidates

The new actively passive candidates

According to research carried out by international organisations such as Manpower and Deloitte, there are many indications that after a period of cautiousness brought about by stringent economic times, a high percentage of employees will now be open to new job opportunities. The numbers range from 66% – 84%, but whichever one you take, they…

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