Category Archives: Employer branding

Time to call out unemployment bias

A hot topic in the career sector is whether job seekers should declare on LinkedIn via a hashtag system or a green circle offered by LinkedIn, that they are #ONO (Open for New Opportunities) or saying they are “Open to Work.”  A significant number of people suggest this is a “sign of desperation” and are…

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Candidate driven market

Recruitment in a candidate driven market

 In candidate driven markets, hiring managers are the sellers For years the recruitment process has been powered by companies in the happy position of being in  the driving seat. Today, things have changed in a candidate driven market. In a supply driven market, companies posted ads, shortlisted some candidates, put them through rigorous interviews and…

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Digitally savvy candidates expose “Hire-zillas”

Employer branding has always been important to attract top talent, but today it is more significant than ever. The emergence of a generation of super digitally savvy candidates means that the standard ways of building a strong employer brand are no longer sufficient. These candidates are smart enough to lift the curtain and dig deeper.…

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political correctness

When did political correctness become incorrect?

And when did respect become political correctness? Have you ever noticed how people apologise for political correctness or pour scorn on it as somehow  it’s something we have to justify. We frequently hear sentences starting with “I know this is politically incorrect but…..”  They then go on to say something mildly or even extremely offensive.…

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toxic boss

7 tips to avoid being a toxic boss

Last week I wrote a post “5 ways to avoid a toxic workplace culture.” This took a macro view of workplace culture. I have been asked by many readers to give practical tips to avoid being or becoming a toxic boss. There is an old adage that says people leave bosses not organisations so all…

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toxic workplace cultures

5 ways to avoid toxic workplace cultures

Very often those leading or working in toxic workplace cultures are unable to see things how they really are. Bad habits and behaviours are so deeply ingrained that the individuals involved no longer notice. Or if they do, they make excuses “That’s how he/ she is” or “that’s the way we do things here.”  Then…

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graduate recruitment

Graduate recruitment tips for SMEs

Graduate recruitment can be expensive and not always successful, with heavy investment needed at the upstream identification end.  There is a high risk of low return on that investment if the downstream end isn’t tightly managed. Large corporations have huge budgets to invest on job fair stands and online campaigns.They make scores of offers. But…

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Social proofing is key to the recruitment process

Social proofing is here to stay  –  so be prepared Brendan O’Brien Partner – Technology Recruiting posted a LinkedIn update about comments on the social proofing site Glassdoor.com. Wow! Just had another candidate cancel an onsite interview based on a Glassdoor review. Pulling out of an interview based on a Glassdoor review is the equivalent to…

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Social recruitment makes relationship building vital

Relationship building has always been a key part of any recruitment process. But today technology has shifted the focus as the process becomes increasingly social. Organisations who don’t keep up with the pace and direction of  these social recruitment changes are going to get left behind in their search for top talent. CV Black hole Despite high levels of unemployment recruiters and…

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The candidate journey and employer brand

Employer brand Much time is spent encouraging and coaching candidates to create and present a Personal Brand to make the right impression on potential employers. But many organisations are not as in touch as they should be with their employer brands. By that I mean how they are perceived not just by current employees, but by prospective…

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